The Seattle Umbrella, LLC, launched in early September 2009, provides the only certification service for local businesses in Seattle. The Seattle Umbrella is focused on promoting and connecting local businesses in Seattle with the community. The Seattle Umbrella uses innovative technology and various social media platforms to promote local businesses, which enables immediate communication to a highly targeted audience of Seattle-ites who want to support local businesses.

Seattle, WA October 18th, 2009 — Dana Silverman, Owner is pleased to announce the launching of The Seattle Umbrella, LLC as a solid communication and promotion platform for local businesses of all types in Seattle to increase awareness, announce specials, and immediately communicate with customers and supporters of local businesses through the use of social media, blogging, directories, and an online database.

With over 96% of Generation Y using social media for communications, and over 80% of Twitter usage being done on mobile devices, it is very apparent that people want immediate information anywhere, anytime. On the flipside, local businesses everywhere are continually scrambling to gain market share. The challenge is that most local businesses are too small or don’t have the employees or time to effectively compete online. As a result traditional small businesses are struggling to keep up communications with their generation Y consumers.

Dana Silverman, Owner of The Seattle Umbrella LLC states, “We are excited to use our knowledge of social media, innovative technology, and immediate communication tools with local businesses in Seattle. Unfortunately to date many if not most Seattle local businesses have provided limited online communication with their Generation Y consumers. We believe that by providing our knowledge and communication tools and collaborating with our clients that we will provide significant growth and increased short and long term profitability for our client partners.”

The Seattle Umbrella, LLC provides proprietary and customized social media solutions and communication tools for the rapid increase in communication and visibility for local businesses in Seattle. In addition the company provides a recognizable logo to clients for easy recognition of “certified local business” and a directory of local businesses for consumers to think local first when choosing who to do business with.

About Dana Silverman:

Dana Silverman grew up in Bellingham, WA and moved to Seattle in early 2006. He has been a strong supporter of local businesses, but always had trouble determining which businesses were truly local. In 2009 Mr. Silverman launched The Seattle Umbrella LLC as an online directory and certification company for local businesses in Seattle. He also saw an immediate need for small businesses to be in communication with his generation (Generation Y). This is why the company is largely social media and blog (RSS) based. This year, 2009, The Seattle Umbrella hopes to have 100 local businesses signed up, and is aiming for ten times that amount in 2010. From 2005 – 2009 Dana Silverman has worked on marketing and promotions for a Seattle based company – Tattva’s Herbs. Since his arrival, Tattva’s Herbs’ customer base has nearly doubled. Prior to Tattva’s Herbs, Mr. Silverman was a full time student at Western Washington University studying business and marketing.

For more information about The Seattle Umbrella LLC visit www.theseattleumbrella.com or call (206) 659-8849.